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Big Data Strategies Omikron study: Companies have usually no application scenarios with business benefits identified data quality aspect is Pforzheim excluded in the current debate on big data still largely, 02.04.2012 - although is currently intensively discussed about big data, many companies lack, but still specific application scenarios with business benefits. According to a study of Omikron data quality GmbH, evaluate the company the growing volume of data rather than a challenging difficulty and problematize the issue big data also the aspect of data quality. According to the survey the companies face an enormously developing data volume in the next few years. In every fourth case, the annual growth is currently 50 percent and more. Conversely, the proportion of companies that have a relatively low volume growth by one-fifth and less per year is only at 23 percent. But even though the rise provides information of fundamentally new options for data analysis, the companies have these possibilities still skeptical. Only 20 percent rate the volume development in this respect primarily as an opportunity, for a clear majority of 57 percent, a problem hiding behind it but first and foremost. This attitude emerged when asked whether the IT executives questioned for a combination and analysis of various data sources have identified already specific business applications. This only applies to every fifth, while 54 percent see currently no applications for big data. The comparatively high with 29...